News

Today we are talking about our partnership with Meiro CDP, a cutting-edge Customer Data Platform (CDP) designed for privacy-first, real-time customer intelligence and activation.

At Nexus, we believe that meaningful customer experiences start with deep, data-driven insights. By partnering with Meiro, we’re bringing powerful customer data unification, segmentation, and personalization capabilities to the organizations we work with – all while keeping data security, flexibility, and compliance at the forefront.

With Meiro’s composable and scalable CDP, we help brands:
Build a 360° view of their customers
Activate data across every channel in real time
Deliver personalized journeys with full data ownership and governance

Use case spotlight:
A common challenge businesses face is connecting stock status to user behavior in real time and acting fast. For example, if a customer is considering a product that’s about to sell out, how can you nudge them to act?

With Meiro, we can create personalized automations that identify users who’ve recently shown interest in a product and trigger notifications – like emails, push alerts, or web banners – when stock is running low. This setup helps increase conversions and avoid missed sales opportunities.

Together, we’re empowering companies to move faster, engage smarter, and grow stronger.